Privacy Policy

What Data We Collect

We collect information you provide directly to us, such as when you create an account, request a demo, contact us or subscribe to our communications. This may include your name, email address, company name, job title and phone number.

We automatically collect certain technical information when you visit our website, including your IP address, browser type, operating system, referring URLs, pages viewed and the date and time of your visit.

When you interact with video experiences powered by Life Inside, we may collect interaction data such as clicks, viewing duration and responses to interactive elements.

How We Use Your Data

We use the information we collect to provide, maintain and improve our services, process transactions and send related information including confirmations and invoices.

We use your data to communicate with you about products, services, promotions, events and other news that may be of interest. You can opt out of marketing communications at any time.

We analyse usage data to understand how our platform is used, identify trends and improve the user experience. This data is aggregated and anonymised wherever possible.

Cookies & Tracking

We use strictly necessary cookies to ensure the basic functionality of our website. These cannot be disabled as they are essential for the site to work correctly.

With your consent, we use analytics cookies to understand how visitors interact with our website. We use these insights to improve our content and user experience.

We do not use third-party advertising cookies. We do not sell your personal data to advertisers or any other third parties.

Third-Party Services

We may share your information with trusted third-party service providers who assist us in operating our platform, conducting business or serving you. These parties are contractually obligated to keep your information confidential.

We may disclose your information if required by law, regulation, legal process or governmental request, or to protect the rights, property or safety of Life Inside, our users or others.

In the event of a merger, acquisition or sale of assets, your personal data may be transferred. We will notify you before your data is transferred and becomes subject to a different privacy policy.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, accounting or reporting requirements.

Account data is retained for the duration of your active account and for a reasonable period thereafter. You can request deletion of your account and associated data at any time.

Aggregated, anonymised data that cannot be used to identify you may be retained indefinitely for analytical purposes.

Your Rights

Under GDPR, you have the right to access, correct, update or request deletion of your personal information. You also have the right to object to or restrict the processing of your personal data.

You have the right to data portability — to receive a copy of your personal data in a structured, machine-readable format and to transmit it to another controller.

If you have provided consent for data processing, you have the right to withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before the withdrawal.

Contact

If you have questions or concerns about this privacy policy or our data practices, please contact us.