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SUCCESS STORY

Wisory reimagines the first impression with interactive video testimonials

Wisory, a Nordic consulting marketplace connecting businesses with top independent consultants, partnered with Life Inside to transform static advisor profiles into interactive video experiences — letting prospects meet consultants before booking.

Consulting Marketplace · Sales & Marketing · Nordics

ABOUT WISORY

A Nordic consulting marketplace

Wisory connects businesses with top independent consultants across the Nordics. Their marketplace listed hundreds of experienced advisors, but relied on text bios and headshots that all looked and felt the same.

THE CHALLENGE

Because it’s all about that first impression

Clients needed to feel confident before booking a consultant. But without personality or trust signals, many would browse profile after profile without converting — or default to consultants they already knew.

Wisory needed a way to let consultants show who they are — not just what they’ve done — creating trust and personality at scale across their entire platform.

THE SOLUTION

Interactive video testimonials on every consultant profile

Wisory partnered with Life Inside to add interactive video testimonials directly to consultant profiles. Each advisor recorded a short video where prospects could explore their expertise, hear about past projects and understand their working style.

Interactive consultant profiles

Each consultant gets a short interactive video embedded on their profile, letting prospects explore expertise, past projects and working style before booking.

A virtual first meeting

Prospects click through topics that matter to them — from industry specialisms to collaboration approach — creating a guided, personal introduction.

Trust at scale

Video testimonials bring personality to every profile. Clients hear consultants in their own words, building confidence that no text bio can match.

THE IMPACT

The results

+93%More positive brand experience
+172%Return on investment
+39%Increased conversion rate
+86%Increased time on site

With Life Inside we can really amp up the personal touch across our website and pages.

Emma Berg Edgren
Head of Advisor Success — Wisory

Wisory and Life Inside both understand that business isn’t B2B. It’s all about P2P — People to People.

Svante Randlert
Founder & CEO — Wisory

Do you also believe in P2P?

See how Life Inside can boost engagement and build trust across your platform — just like Wisory.

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