Live Video Integration commonly combines live streaming with features for interactivity including polls, chat overlays, or clickable CTAs. However, the better scalable and reliable option is to use AI video agents to create pre-recorded interactive videos. Rather than relying on the live stream, brands can offer audiences interactive sessions on-demand that are both personal and whenever the audience is ready to interact.
With this model, your customers will experience interactivity by selecting content branches, clicking calls to action, and having two-way conversations with an AI video agent anytime, 24/7. This flexibility takes away the scheduling constraints of live webinars and gives organizations the ability to offer always-on engagement, whether it's guiding viewers through a product demo, answering FAQs, or guiding them into signing up or booking a meeting.
By combining the interactivity of recent video engagement technologies with the personalization of an AI video agent, brands can replicate the instancy and engagement associated with a live event without losing scalability, consistency, or continuous availability. This creates immersive experiences that build better connections and create real-time conversion opportunities without the need for live streaming.